GFM designer, PPC agency, PPC services, Performance Optimisation Platform brings self-service functionality, power and flexibility of search to display advertising. Take complete control of your display campaigns with maximum insights of your campaign performance.
Enhanced Reporting Dashboard – Enables real-time monitoring of campaign results to see how each CPC bid is affecting specific category and overall campaign performance
Customizable graphical display of metrics Complete campaign statistics – including: impressions, clicks, CTR, COS, Post click sales and more.
Real-Time CPC Bidding Tool – CPC can be set and modified online 24/7 affecting campaign performance immediately, providing total campaign controlAdjust CPC via online tool, changes take place immediately.
Optimise your campaign in real-time
CPC Bidding by Category – Advertisers can adjust CPC for each customised product category, allowing them to optimise cost-of-sales by category
Set and adjust CPC by product category
Customise categories based unique criteria
Control overall campaign cost-of-sales
Acquisition Funnel Management – Advertisers can create differentiated campaigns (with specific CPCs) depending on where customers are in the acquisition funnel: cold prospects, hot prospects, first time buyers, repeat buyers
Budget Renewal Tool – Advertisers can monitor and replenish campaign budget as needed in order to keep campaigns running smoothly